Blog

22
Aug

Big Prospecting with Authority Anchors: a Process Guide

Though our team has passed the 30 member mark I still hold tight to link and audience prospecting. This is in part because I love the hunt, but also because the relevance of our prospects to our promoted assets massively impacts conversion rate (being on a mission helps too…). That said, I have recently formulated… [Read More]

20
Aug

Mission-Based Marketing for Brand Visibility (oh yes, and those link things)

Creating something to be excited and passionate about has become our first and foremost task at Citation Labs. We make sure we’re “on a mission” with every new project. That’s because over the past four years we’ve learned that exciting, passionate outreach brings us brand mentions and new audiences like nothing we’ve done before.

13
Aug

LP Pro Tips: Discovering New Pages on Massive, Multi-Author Sites

Hi Folks this is Terry Van Horne of the SEOTrainingDojo and this article and video is the first in a series of tips for using Link Prospector to perform SEO and Webmaster tasks. Today I’m going to show how to use two tools to solve a common problem for anyone marketing a large website with… [Read More]

5
Aug

Six Questions with Buzzstream’s Stephanie Beadell on Developing Surveys for Outreach

Getting responses from email outreach can be difficult.  Incorporating research questions to identify meaningful content as well as tune in to new voices can entice people to reply with insight, ideas and new directions.  To achieve this, you must ask the right questions, but crafting the perfect survey can be difficult without adequate preparation. For… [Read More]

14
May

Link Prospector Now Provides Domain Authority on Demand

You want it? You got it! The Link Prospector now provides domain authority on demand for all of your qualification needs. Here’s how it works… 1) Run a crawl just as you normally do (or return to previous crawls…) 2) Go to your results page and click the (ADD SEOMOZ DATA) button.      … [Read More]

6
Feb

A Networking Recipe for the Micro Business using Link Prospector

(This is a guest post by Jesse Walker of Inbound Bistro.) If you run a small business, and I’m talking itsy-bitsy small, then you have all kinds of challenges marketing online that other businesses do not.  If your revenue is less than $100,000 USD per year then your marketing budget is probably less than $1000… [Read More]

9
Jan

The Ultimate Guide to Phone-Based Outreach for Link Building

By: Stephanie St. Martin, Citation Labs Contributor Still doing mail merges to over a thousand contacts for links? Emailing webmasters with the blind hope that they’ll email you back? Think this is how you’ll build links in 2013? Think again. In a world where our inboxes fill up faster than a Justin Bieber concert (yea,… [Read More]

21
Dec

How to Use the Link Prospector for Multilingual Prospecting

We get a small but steady trickle of inquiries about using the link prospector in languages other than English. The answer, in short, is YES, absolutely. BUT you will have to use the tool a bit differently… And thanks to Oban Multilingual SEO we’ll be making it even easier as they’re working with us on… [Read More]

22
May

The Link Prospector Help and FAQ Page

For now, the Link Prospector’s Help and FAQ page will live here on the blog. We’ll migrate eventually to a more suitable spot :) Your Campaigns Your campaigns are folders that store your prospects. You can name them after your clients for example or specific initiatives you’re working on. Grouping your prospects for a client… [Read More]

22
May

Contact Finding + Link Outreach: Link Prospector Mastery

Congrats, Link Prospector – you’ve come a long way in learning how to use the link prospector tool. You’ve selected your link building tactic, discovered productive research phrases, dialed in your parameters to a razor focus and qualified your list down to 100 or 1000 of the best-suited prospects. Now, at last, it’s time for… [Read More]