Citation Labs News

The Invisible Shortlist: Brands Lose Buyers Before They Compare Options

Garrett French - April 2, 2026

Citation Labs News

Google AI Mode Changes Buyer Shortlisting: What Marketers Need To Measure Now

Garrett French - April 2, 2026

Citation Labs News

Measuring 3rd Party Influence on AI Answers

Garrett French - March 13, 2026

Citation Labs News

Unique Value Proposition: Designing a Zero-Friction Choice Environment for Customers

Garrett French - March 13, 2026

Citation Optimization

The Axis of Advantage: Providing Differentiated Proof That AI Cites and Buyers Trust

Garrett French - February 25, 2026

Citation Optimization

Yes, AI Rank Is Trackable: Results From 4,579 Buyer Prompts

Garrett French - February 20, 2026

Knowledge Base

Decision Efficiency: Optimizing for the Physics of Choice

Garrett French - February 17, 2026

Knowledge Base

The Citation Optimization Framework: Measuring AI Response Behavior to Power Source Node Engineering

Garrett French - February 17, 2026

Knowledge Base

Technical Audit of the Offering-to-Outcome (O2O) Framework for Reliable AI Retrieval and Visibility in Complex SaaS Environments

Garrett French - February 10, 2026

Citation Optimization

Using Off-Domain Comparison Assets to Influence LLM Visibility in Enterprise Search

Garrett French - January 20, 2026

Citation Optimization

Tracking-Worthy BOFU Prompts

Garrett French - October 18, 2025

Citation Optimization

Foundations of the FUQ Model

Garrett French - October 14, 2025