LINK BUILDING WITH ENTERPRISE CHOPS

We get 100s of relevant, high-quality links every month to sales pages—with clear reporting your CMO will love.

Reach Out

Citation Labs team at brightonSEO San Diego—exhibited at the show, gave a talk, and sponsored The SEO Community's Boardwalk Bash!
Icon for years in link building and SEO
20+
years link-building + SEO experience
Icon for the number of links Citation Labs has built over the years
185,468
links built
Icon for the revenue increase Citation Labs earns for our clients through our link building campaigns
35%
average revenue increase

Our Services

We’re the executing arm for internal SEO leaders, improving visibility on key services and products.

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Link
Building

Get 100s of relevant links to “money pages” and clear reporting from a programmatic lens that shows revenue impact.

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LLM
Citations

Appear in LLM citations and AI overviews, capitalizing on zero-click search and generative AI trends.

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Citable
Content

Make your vital business pages more citable to publishers, increasing outreach success rates by 2 – 5 times.

CHANGE LEADERS IN ORGANIC SEARCH

Link Building Experiments, Focus Groups and More

JOIN THE LABS

Search changes daily. We lead think-tank sessions, run structured scientific experiments, and share results that help you lead your business in search (while keeping you sane).

ENTER THE LABS

WE (CO-WROTE) THE BOOK ON LINK BUILDING

Pulled from Citation Lab’s link-building methodology, our book shares advanced tips, techniques, and processes for effective link-building at scale.

READ THE BOOK

The Ultimate Guide to Link Building, 2nd Edition
Screengrab of link building analysis tool Link Launch

SEO TOOLS FOR ENTERPRISE

Most SEO tools are “okay”. That doesn’t cut it when the stakes are high. We create tools that show you how to move the needle in hyper-competitive, ever-changing (often frustrating) search environments.

OPEN THE TOOLBOX

DRIVING COMMUNITY GROWTH

Organic search can inspire and positively impact communities. We champion change through Zip Sprout, Women in Tech SEO, Interviews for Good, and more—meeting a lot of cool peeps in the process.

SEE OUR VISION

Citation Labs is actively involved in the SEO and link building communities

WE’VE BEEN FEATURED IN:

MOZSeobookSearch Engine LandMashableWomen in tech SEOSeocharityThe SEO CommunityBrightonSEOSMXAdvanced

ONE OR TWO LINKS? PASS. TRY HUNDREDS OF AWESOME LINKS. EVERY MONTH.

University Increases Backlink Budget 5x After Clear ROI

National university results

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Content from First-Party Data Fuels Wave of Conversions

National online business results

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Unicorn Startup Earns 587 Backlinks in Two Weeks

Global subscription service results

Learn More

PEOPLE THINK WE’RE AWESOME!

“Most link builders give you a list of sites and their authority. Best case, you get a monthly report with a list of all the links. Citation Labs goes…beyond the extra mile…they go an extra hundred miles. They partner with you to understand your business, goals, and competitive landscape. Then, get you links that get results.

James provides a 20-page report showing the impact link building has on our traffic: improved rankings, authority, and conversions. While there’s an element of correlation, we can connect the data points to prove the ROI of our campaigns.”

Scott Eggenberger

Scott Eggenberger Director of Search, University of Phoenix

“Trying to find 500 links to a page is difficult. For the scale we had, Citation Labs provided significant links. And it felt like they did their due diligence to find higher quality links than other agencies. We set up guardrails for the links we wanted (and trusted). They delivered.”

Lorrin Nahinu

Lorrin NahinuSenior SEO Analyst, Angi

“After working with several link building agencies over six months and carefully tracking output & performance, Citation Labs was the only agency that demonstrated direct, positive impact on our priority landing pages. So I asked for a job.”

James Wirth

James WirthManaging Director, Product & Growth, Citation Labs

“Garrett French is one of the smartest people I know. An absolute A-List thought leader. If you’re not using any of Citation Labs tools, I suggest you start immediately, before your competition does.”

Eric Ward

“I brought on Citation Labs after seeing their results at a former company. We got a huge win in an emerging vertical within a few months of working with them. I got a company-wide shout-out. After that, the CEO knew my name. It helped build buy-in to our SEO program and expand our budget down the line.”

Lee Elliot

Lee Elliot Spoonflower, SEO Manager

“Working with Citation Labs has been an absolute pleasure. Their strategic advice has been invaluable, offering insights that have truly elevated our outreach approach. What stands out even more is their unwavering reliability and punctual delivery.”

Claudia Cruz

Claudia Cruz Senior Outreach Manager, Adobe

“I started working with Citation Labs in 2019. I had heard great things about Garrett and his team and was pleased to learn the reputation was well earned – these folks ‘walk the walk’. They helped us design several projects over the years and were always eager to review effectiveness and adjust if needed. I’ve always found Citation Labs to not only be both professional and effective; but a pleasure to work with as well.”

Charles Taylor

Charles TaylorDirector of SEO, Fox Corp

“Garrett French has solidified his reputation as one of the few true, authoritative, innovative link builders in our industry. There are only a handful of marketers who have mastered and cultivated the craft of link building. Garrett is certainly one of them.”

Russ Jones Principal Search Scientist, Moz

ARE WE THE PERFECT FIT FOR YOU?

Links at Scale Icon

LINKS AT SCALE

You need 100s of links to key service and product pages every month to outperform competitors.

Business Impact Icon

BUSINESS IMPACT

You care more about increasing revenue than the DR/DA ranking and traffic of the linking page.

SEO Department Icon

SEO DEPARTMENT

You run SEO, Outreach, or Performance marketing and report impact from organic results to leadership.

LET’S TAKE LINK BUILDING OFF YOUR PLATE