CUSTOM SEO AND LLM TOOLS FOR COMPETING IN CROWDED MARKETS
We are the executing arm for internal SEO leaders, using tools (developed in-house) for testing, deploying, and reporting on link building at scale.
LINK LAUNCH:
YOUR CUSTOM ENTERPRISE SEO TOOL SUITE
Automate link-building campaign reporting and tracking, so you can build custom reports that excite your CMO and prove your strategy drives revenue.
How much revenue do your backlink campaigns generate?Connect new backlinks to increased visibility, sales, and ROI for leadership:
- Get comprehensive, in-depth reports designed for internal distribution.
- Use controls to isolate, correlate, and communicate link impact.
- Integrate with numerous tools, overlaying disconnected metrics to guide link-building strategy and tactics.
- Guides budget rebalancing by identifying which pages need more links.
- Evaluate keyword count by specific positions and average rank to show unique relationships.
- ROI projections based on sales page visibility.
Case Study: University Increases Backlink Budget 5x After Showing Clear ROI.
Review your website and map out key pages for link building based on your search landscape. And position your team to run more effective, targeted link-building campaigns.Your detailed comparative analysis reviews your Backlink Profiles, Link Growth Velocity, Freshness & Relevance, SPAM score, Organic KW difficulty, Link Relevance, and more.
Create strategies that impact the bottom line:
- Run complex keyword analysis beyond mainstream SEO tool outputs.
- Determine the potential volume of new links to rank key pages with data to justify campaign decisions.
- Review overlooked linking metrics like backlink age, relevance, and velocity of key pages against competitors.
- Create scenarios based on budget to predict the potential impact of on links.
- Automatically generate customizable proposals for campaigns to export and share internally with key stakeholders.
Case Study: Unicorn Startup Earns 587 Backlinks in Two Weeks with Chambers of Commerce Outreach Campaign.
Identify Frequently Unasked Questions (FUQs) to guide content creation by addressing and easing your buyer’s unseen pain points with net-new content.
- Identify a range of stakeholders beyond the ICP who can influence the purchasing decision for each offering.
- Examine new contexts within the individual URLs based on identified stakeholders to inspire relevant topics for outreach.
- Generate questions related to undiscovered objections, concerns, and fears for potential buyers leading to unique, valuable content and tools.
- Create questions for surveys to collect net-new data for validating content ideas.
- Automatically map relevant, safe link anchors in new content based on competitor ratios.
Case Study: First-Party Data Fuels Wave of New Content, Driving Enrollment and Retention for Online College.
Link Launch Supports DIY & DIFM Contractor or Agency Campaigns
LINK BUILDING OPERATIONAL TOOLSET
Our in-house custom-built system manages the entire outreach process, delivering personalized, hyper-relevant pitches and content to interested publishers at a scale not thought possible.
The Operational Toolset Automates:
- Generate lists of viable publishers based on requirements.
- Segment prospects based on ideal business profiles for placement.
- Design criteria for personalized outreach at scale.
- Send pitches to publishers using email and form fills.
- Manage responses to identify interested prospects.
- Orchestrate the creation and placement of hyper-relevant content with publishers.
- Follow up for pending publications to secure placement.
Secure long-term, hyper-relevant link placement without damaging your brand.
LINK PROSPECTOR
Our first in-house tool: automatically find and organize new outreach opportunities, amplifying your content’s reach, shares, and earned backlinks.
- Over 16 report types, including Content Development, Outreach, and PR-focused.
- Speeds up outreach workflows, generating thousands of prospects in minutes.
- 2x – 5x campaign launches with built-in collaboration and approval workflows.
- Designed for hyper-competitive search environments.
- Raven integration for seamless report exports.
LOCAL SPONSORSHIP FINDER
Get hand-matched national, regional, and local businesses seeking targeted marketing opportunities with local organizations seeking sponsors.
- Sponsorship between businesses and nonprofits (over 19,000)
- Pinpoints local nonprofits, events, and associations for your needs.
- Use the management app to review and select engagements.
- Manages the fulfillment details, from distributing funds to coordinating assets.
XOFU: LLM VISIBILITY TRACKER
Analyze your brand visibility in ChatGPT-generated answers—deep in the buying journey. Track performance, benchmark competitors, and optimize your AI citation strategy.
- Track how often your brand appears in ChatGPT-generated answers for high-intent buyer prompts.
- See where your brand ranks across key bottom-of-funnel prompts and which brands LLM cite over yours.
- Identify the exact pages ChatGPT references, analyze content gaps, and surface unanswered buyer questions to refine messaging and secure visibility in AI tools.
ONE OR TWO LINKS? PASS. TRY HUNDREDS OF AWESOME LINKS. EVERY MONTH.
University Increases Backlink Budget 5x After Clear ROI
Content from First-Party Data Fuels Wave of Conversions
Unicorn Startup Earns 587 Backlinks in Two Weeks
PEOPLE THINK WE’RE AWESOME!
“Most link builders give you a list of sites and their authority. Best case, you get a monthly report with a list of all the links. Citation Labs goes…beyond the extra mile…they go an extra hundred miles. They partner with you to understand your business, goals, and competitive landscape. Then, get you links that get results.
James provides a 20-page report showing the impact link building has on our traffic: improved rankings, authority, and conversions. While there’s an element of correlation, we can connect the data points to prove the ROI of our campaigns.”
“Trying to find 500 links to a page is difficult. For the scale we had, Citation Labs provided significant links. And it felt like they did their due diligence to find higher quality links than other agencies. We set up guardrails for the links we wanted (and trusted). They delivered.”
“I knew they could deliver relevant links at scale for our organization. Even better, they could deliver reporting on the results that met the needs of an enterprise company like ours.”
“I brought on Citation Labs after seeing their results at a former company. We got a huge win in an emerging vertical within a few months of working with them. I got a company-wide shout-out. After that, the CEO knew my name. It helped build buy-in to our SEO program and expand our budget down the line.”
“Working with Citation Labs has been an absolute pleasure. Their strategic advice has been invaluable, offering insights that have truly elevated our outreach approach. What stands out even more is their unwavering reliability and punctual delivery.”
“Choosing the right agency is a people thing. Citation Labs has a lot of great energy. You feel like you’re part of the group. They’d check in on a personal level, always looking for ways to offer support and strategy. They’re my agency besties.”
LET’S TAKE LINK BUILDING OFF YOUR PLATE
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